Are you considering selling land online? If so, you may be pondering how to differentiate yourself from the myriad of other online land sellers. To assist you in standing out and ultimately making a sale, we have compiled 5 Creative Ways To Sell Land Online.
Selling land has become a challenging task: with numerous sellers vying for the attention of a limited number of buyers. If you’re looking to sell your property, you may be contemplating how to differentiate your listing effectively. How can you attract potential buyers to notice YOUR property amid the competition?
To differentiate yourself, it’s crucial to implement unique online marketing tactics customized to your property. Below are five cutting-edge approaches to promote and sell your property on the internet.
#1. Create a website for your land
Expand your reach beyond Craigslist by creating a dedicated website for your property. Display stunning images, precise location details, contact information, and pricing to attract a wider audience.
Things to consider:
- Website: Create a simple website or landing page showcasing your property with high-quality images, videos, and essential details (size, location, zoning, etc.). You can use no-code website builders like Squarespace, Wix, Webflow, etc.
- SEO Optimization: Use keywords like “vacant land for sale,” “investment property,” and your specific location to rank higher in search engines.
- Google My Business: List the property to gain visibility for local searches.
#2. Social media posts
Harness the potential of your network effectively. Promote your land for sale on social media platforms. Spread the word about your property and encourage your contacts to share it with others. With a chain reaction of sharing among friends and their acquaintances, your land listing can reach a wider audience in no time.
You can do the following:
- Facebook Marketplace: Use Facebook to post your property for sale with eye-catching images and clear details.
- Instagram Reels and Stories: Highlight the scenic beauty or potential of the land through short, engaging videos.
- TikTok: Create fun, informative videos showcasing what the land could become (e.g., a home, a farm, a recreational area).
- Hashtags: Use hashtags like #LandForSale, #RealEstate, #VacantLand, and the property’s location.
#3. Have fun!
While some may find real estate bland, add excitement by showcasing unique features of your property. Does your land offer breathtaking views, sit in the shadow of a renowned mountain, or have historical significance like being traversed by Lewis and Clark? Discover a captivating angle to pique interest and ignite conversations about your listing.
- Breathtaking Views
- Example 1: “Wake up to panoramic vistas of the Blue Ridge Mountains. This property boasts 360-degree views of rolling hills, lush forests, and unforgettable sunrises.”
- Example 2: “Picture your dream home perched on this hilltop, overlooking a serene valley where wildlife roams freely and the stars shine brightly at night.”
- Proximity to Natural Wonders
- Example 1: “Nestled in the shadow of the majestic Mount Rainier, this land offers a rare opportunity to live near one of the most iconic landmarks in the Pacific Northwest.”
- Example 2: “Steps away from a hidden waterfall, this property is perfect for nature enthusiasts seeking their private retreat.”
- Historical Significance
- Example 1: “Own a piece of history! This land was once part of the original Oregon Trail and offers a tangible connection to the adventurous pioneers who shaped America.”
- Example 2: “Legends say this property was a favorite campsite of Native American tribes, and arrowheads have been found in the area—a true link to the past.”
- Unique Terrain or Ecosystem
- Example 1: “Explore your own private forest with towering redwoods and a babbling brook. This one-of-a-kind property feels like stepping into a fairytale.”
- Example 2: “Featuring natural hot springs and rare wildflowers, this land is a sanctuary for eco-conscious buyers looking for something truly special.”
- Recreational Opportunities
- Example 1: “Calling all adventure seekers! With a direct trail to the Appalachian Trail and easy access to a crystal-clear lake, this land is perfect for hiking, fishing, and kayaking.”
- Example 2: “An ATV lover’s paradise—this property includes miles of rugged trails, open fields, and access to nearby off-road parks.”
- Agricultural or Investment Potential
- Example 1: “Imagine your own vineyard! This fertile land, set in the heart of wine country, has the perfect soil and climate for cultivating grapes.”
- Example 2: “This 40-acre plot is already cleared and zoned for farming. Turn it into a thriving organic farm or a lucrative solar panel site.”
- Unusual Features
- Example 1: “Own a slice of geological wonder! This land includes a naturally-formed cave system waiting to be explored.”
- Example 2: “This property boasts a historic stone wall built in the 1800s, adding character and charm to your new homestead.”
- Prime Location
- Example 1: “A commuter’s dream! Located just 10 minutes from downtown Denver, this property offers rural tranquility without sacrificing city convenience.”
- Example 2: “Strategically positioned near a major highway, this land is a goldmine for investors looking to develop retail or housing projects.”
- Rare Wildlife
- Example 1: “Nature lovers will rejoice—this land is home to bald eagles, deer, and the occasional sighting of a black bear.”
- Example 2: “Perfect for birdwatchers, this property lies on a migratory path, attracting rare species throughout the year.”
- Mystical or Mythical Appeal
- Example 1: “Known locally as the ‘Valley of the Whispering Winds,’ this property has long been rumored to hold healing energy and spiritual significance.”
- Example 2: “Legends say an old treasure map marks this land as part of a gold rush boomtown. Who knows what secrets lie beneath the surface?”
#4. Sell something else
Instead of selling land, why not sell a very expensive potato… and throw the land in for free? People might not look twice at a piece of land but an six figure potato with the free bonus of land is a silly, attention-getting way to get people to buy your land!
For instance take something like this:
- The World’s Most Expensive Potato
Introducing the $500,000 ‘Golden Nugget’ potato—this isn’t just a vegetable, it’s an investment! As a bonus, we’ll throw in 20 acres of pristine farmland where you can plant more potatoes, or create your dream property—absolutely free. Get your hands on this rare tuber before someone else does!”
#5. Shoot a video
Shoot a video and post it on YouTube to show people what your land is like. The video will help them see the land while you describe it. Maybe even put your kids in the video or show people how they might be able to enjoy the property themselves by demonstrating it in video!
We hope those 5 Creative Ways To Sell Land Online got you started thinking creatively when it comes to selling land.
Sometimes land can be boring so it’s time to get creative to sell your land. And if that doesn’t work or if you don’t have time to get creative then you can always just sell your land to us at ExpressLandOffers. We’ll give you a competitive cash price right away.